The FreeAgent Blog

Last month, we launched our first ever equity crowdfunding campaign so our customers would have a chance to own a part of FreeAgent. So far hundreds of people have requested to buy FreeAgent shares with a total investment of over half a million pounds!

Our campaign expires on 19th July and we’ve had a few questions about the process, so if you’re considering investing in FreeAgent, here’s a quick overview of how it works.

How to buy FreeAgent shares

illustrated representation of share certificate

The only way to buy FreeAgent shares is through our FCA-authorised crowdfunding partner Seedrs. To see all of the information about FreeAgent, the market, campaign updates and to participate in our Q&A, you’ll need to visit our crowdfunding page and create a Seedrs account by clicking the “Proceed” button. Don’t worry - creating a Seedrs account and completing the investor’s questionnaire doesn’t commit you to any investment, it just allows you to get more information!

Once you’ve read through the information, if you decide to invest click the “Invest” button and enter your amount to start the process. Shares are priced at £10 each, so if you invested £1,000 and we reach our target, you’d own 100 FreeAgent shares! The minimum investment is just one share.

We’re on a mission to democratise accounting for millions of small businesses, and we’d love for you to be a part of that.

Visit our crowdfunding page →

This page does not, and is not intended to, constitute an offer to acquire shares. All activities relating to the promotion and offer of shares will be carried out by Seedrs, and not by FreeAgent.

If your business is doing well, there may well come a time when you’ll need to raise investment in order to grow and expand further. While the traditional route of securing a bank loan remains attractive to many business owners, it’s not always as easy as getting an appointment, making a quick pitch, showing your bank statements and walking away with the money you need! For many business owners, it’s a good idea to consider some of the alternative financing methods that are available. Here are four options you might want to consider:

Angel investment

Angel investment can be a great method for financing a business with strong growth prospects, as potential investors will consider the future potential of your business, as well as its current performance. Angel investors tend to understand that many small business owners often have limited business experience, but they also know that these founders sometimes go on to build very successful companies.

If you’re considering raising finance through an angel investor, you should conduct some thorough research to identify the most appropriate potential investors for your business. You might want to check out an online community such as AngelList as part of your research. It’s also worth asking any of your peers who have raised finance through angel investors for some feedback about the process. You might even want ask them if they could provide you with a “warm” introduction to a friendly investor who might be interested in your business.

In my experience, investors are more likely to invest in a passionate entrepreneur who has a compelling prototype and some early customers than in a slick presentation. With this in mind, make sure you focus on preparing an authentic pitch, rather than creating an impressive set of PowerPoint slides!


Crowdfunding could be a great avenue for you to explore if you have an exciting product or service and you think you can highlight the value and potential of your business to a wider audience.

If your business is in its early stages and you’re still developing ideas for it, you may want to look at a platform like Kickstarter, which allows businesses to offer incentives (such as merchandise and special experiences) in return for investment.

Larger businesses looking for wider growth can benefit from using equity crowdfunding platforms such as Seedrs to offer shares in the company, which investors can purchase by investing in the company. Here at FreeAgent, we’re currently raising investment through equity crowdfunding for the very first time - if you’re keen to see how we’re approaching it, you can check out our campaign on Seedrs!

If you’re considering raising investment through crowdfunding, remember to make your business case as compelling as possible and be prepared to answer some in-depth questions about your business. Crowdfunding investors are no different to angel investors - they want to know that they will be making a shrewd investment before they part with any cash!

Alternative lending

Banks aren’t the only places that can give a loan to small businesses; there are many reputable organisations that provide finance for businesses in a range of different ways. You might be able to secure finance through a lender that specialises in short-term loans based on your trading or stock, for example. Alternatively, you might have access to asset finance, factoring or another kind of bespoke short-term business loan.

If you’re interested in alternative lending, be sure to conduct some in-depth research to identify the right option for you and your business. You might find it helpful to use a finance comparison service like Funding Options to do this.

Small business grants

Although not necessarily a method for securing all of the money that your business might need in order to grow, it’s still a good idea to research all of the potential grant schemes that might apply to you. After all, some financial assistance is better than none!

It’s important to identify and apply for the grants that are most appropriate to your business. If you plan to grow and take on new staff, for example, you should check whether there are any schemes that specifically encourage businesses that create or safeguard jobs.

If you’re unsure where to start in your small business grant search, the UK government website has a host of useful information to help business owners find potential grant and support schemes. Bear in mind, though, that the competition for grants can be fierce, so it’s important to make sure your business pitch is as good as it possibly can be before you start making applications.

Taking short breaks during your working day can help boost your productivity and may even make you more creative, but it’s often hard to make the time on busy days, even when you know it’s important. Here are our top five creative ways to take a short break during a busy day.

5 tips for switching off

What’s your favourite way to take a quick break and unwind at work? Do you schedule in some downtime every day? Let us know in the comments!

This blog post was first published on 16 August 2013 and was last updated on 19 June 2015.

Busy at work today? Here’s why you should take a break

It can be difficult to justify taking time off when you’re running your own business - there’s always something that you could be working on. The good news is, there’s lots of evidence that says taking a break will make you more productive in the long run. Here are four reasons why you should think about pencilling in that time off.

Do you have another tip for why you need to take a break from your business? Leave a comment or hit us up on twitter and let us know.

This blog post was first published on 2 August 2013 and was last updated on 17 June 2015.

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  • Small businesses are huge - check out this great infographic from @freeagent

  • @freeagent ActuLOL at @NathanBarley_ :-) you really wouldn't want him to have any shares would you?

  • @appointedd @DeskUnion @freeagent @The_Pitch Awesome news - the team look forward to meeting you!

  • Really great video from @freeagent about their story, excited to hear more from @edmolyneux on Turing Day 2!

  • The Founders @freeagent have released some shares on #seedrs crowd funding - great investment IMO